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Marketing McGraw Hill 14th Edition - Kerin & Hartley (Paperback Textbook)
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| Management number | 53181485 | Release Date | 2025/12/05 | List Price | $41.78 | Model Number | 53181485 | ||
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Marketing McGraw Hill 14th Edition Paperback Textbook by Roger Kerin and Steven Hartley.
ISBN-13: 978-1260157727, ISBN-10: 1260157725
A robust principles of marketing solution focusing on decision making through examples, cases, and videos. Conversational writing style with active learning techniques. Includes vivid descriptions of businesses, marketing professionals, and entrepreneurs.
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